Padel Brand

Black Crown

Black Crown is a small Catalan padel specialist built around one enduring franchise: the Piton, a control-oriented racket family that has run through more than ten numbered generations since the brand emerged around 2010. A family company with a value-for-money reputation, it earned its professional credibility through Marta Marrero, who played its rackets for roughly a decade.

Our Black Crown racket catalogue is still growing — check back soon.

Black Crown questions

Why does the Piton matter so much to Black Crown?

It is effectively the brand. Most padel companies spread identity across several families; Black Crown concentrated it in one control-oriented franchise that has been updated through more than ten numbered generations, plus Attack variants. That continuity means a club player can stay with a familiar mould for years — rare in a market driven by annual reinvention.

How did such a small company stay visible in professional padel?

By backing one marquee player at a time instead of a roster. Marta Marrero gave the brand roughly a decade of women's-tour presence from around 2013, and Xisco Gil carried the men's side from 2023 to 2025. Company registry data suggests a business with only a handful of employees — the single-flagbearer model was visibility on a budget.

Who is Black Crown really for?

Club players who want a Spanish specialist's racket feel without flagship pricing. The brand has always positioned itself on value — its founder framed the philosophy as quality at reasonable prices — and with no current Premier Padel star to fund, its mid-range pricing is structural rather than promotional.

About Black Crown

Black Crown is proof that a padel brand can stay relevant with one franchise and one marquee player at a time. The brand was built by Jordi Rovirosa, who left a multinational career to launch it during the Spanish economic crisis; the company behind it, Padel Positive SL, was constituted in Llinars del Vallès, near Barcelona, in March 2010. It has been a padel-only, family-run operation ever since, positioned deliberately on quality at reasonable prices rather than sponsorship spend.

Its professional story runs through two players. Marta Marrero, a former world number one, played Black Crown rackets from around 2013 for at least seven consecutive seasons, giving a genuinely small company a decade of top-level visibility on the women's tour. When she wound down, Xisco Gil carried the men's side from early 2023 — arriving from Bullpadel and fronting the attack-oriented Special line — until he left at the start of the 2026 season. Today the roster is a spread of lower-profile ambassadors, including players in Japan, rather than a Premier Padel star.

The product identity is anchored by the Piton, the brand's round, control-focused flagship that has been updated continuously — from the mid-2010s Piton 5.0 era to recent numbered editions — alongside the Piton Attack, the diamond-shaped Special family and the Hurricane line once associated with Marrero. For club players, Black Crown occupies a specific niche: a Spanish specialist's product feel at prices below the sport's heavyweight sponsors.

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