Padel Brand

Just Ten

Just Ten is a small Catalan padel brand with a deliberately rebellious identity, best recognised by its skull logo and loud graphics. Trade coverage dates it to 2010 with its own low-volume production in the Barcelona area, and it remains active today with a compact catalogue of rackets, apparel and balls sold largely through its own community-driven channels.

Our Just Ten racket catalogue is still growing — check back soon.

Just Ten questions

What kind of brand is Just Ten, really?

An artisan micro-brand. It has never competed on professional sponsorship or volume; its documented identity is low-run production in Catalonia, skull-logo aesthetics, and a community program — events, junior coaching, club partnerships — it calls the Just Ten Family. The closest comparison is a boutique label with a loyal local following rather than a conventional equipment company.

How credible is the handmade-in-Spain story?

Partially documented. Independent trade press verified the brand's own factory in Manresa back in 2017, which is more than many small brands can show. The more specific artisan claims — a cap of around thirty rackets a day, coaching-legend input — come from retailer copy and have not been independently confirmed, so treat them as brand narrative.

Why would a club player choose Just Ten over a big brand?

Identity and scarcity. There is no pro-tour validation to buy into — the only documented ambassador was Marcela Ferrari around 2021–2022 — so the appeal is a distinctive-looking racket few opponents will own, small-batch positioning, and supporting an independent Catalan maker. Players who want tour-proven gear should look elsewhere; that is not the niche this brand plays in.

About Just Ten

Just Ten sits at the artisan end of the padel market. According to the most substantial trade coverage available — a 2017 Padel Magazine profile — the brand was founded in 2010 by David Puig and Joan Palau and made its rackets in its own workshop in Manresa, in the Barcelona province, entering the French market in 2017. Retailer descriptions have long emphasised the same character: hand-finished production reportedly capped at a few dozen rackets a day, Spanish manufacture, and a skull-branded, defiantly loud visual identity that stands apart from the sport's corporate mainstream.

Its professional footprint has been minimal by design. The clearest ambassador relationship on record is with Argentine World Padel Tour player Marcela Ferrari around 2021–2022; there is no evidence of a top-tier roster before or since. Instead the brand invests in what it calls the Just Ten Family — community events, a junior academy, padel trips and club partnerships — an approach closer to a boutique clothing label than an equipment sponsor.

The current catalogue is compact: a premium Basaltik line headed by the Kimera, supported by mid-range and junior models, plus apparel, bags and balls. Public information about the company is limited and much of its story rests on its own site and retailer copy, so Just Ten is best understood as a genuinely minor but persistent independent — a brand chosen for its identity and small-batch feel rather than for tour pedigree.

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